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An operational team on your KPIs, not a closed creative project.

THE MODEL

Campaign and performance management
Google Ads, Meta, LinkedIn and TikTok: setup, optimisation and reporting on acquisition and conversion KPIs.
Search Strategy (SEO & SEA)
Integrated organic and paid visibility: technical SEO and content, paid search with precise targeting and measured ROI.
Email & Marketing Automation
Automated journeys on ActiveCampaign and HubSpot to nurture leads, retain customers and re-engage contacts, wired to CRM.
Performance Analysis & Reporting
Key metrics, dashboards and operational insights: full transparency and continuous improvement cycles.
Marketing Technology & Implementation
Selection, configuration and integration of CRM, analytics and automation platforms, one measurable ecosystem, no silos.
Conversion Rate Optimization (CRO)
Testing on landing pages, forms and checkout to convert more traffic and increase the value of every click.

Deep dives

Dedicated pages on parts of the perimeter: same method, more detail.

Why choose Syncronika

  1. INTEGRATORS BY TRADE

    15+ years on middleware, data and real-world stacks. We work alongside IT, marketing and leadership, not as an external agency.

  2. EXECUTABLE PATH

    Roadmaps, PoCs and delivery in one team. No consulting disconnected from implementation: every decision stays tied to risk, cost and KPIs.

  3. SHARED GOVERNANCE

    KPIs, ownership and traceability across integrations, data and channels. Decisions stay yours, we make them operational and measurable.

  4. EVOLVING LEGACY

    We connect SaaS, ERP and digital presence without rebuilding from scratch. Legacy stays, integrates and grows with you.

We are digital partnersto ambitious, winning brands

See our work

We are digital partners for companies that want to grow in a structured way.

We work across Italy

Especially in

FAQ

What we’re often asked

FAQ

What is Marketing-as-a-Service and how does it work?

An ongoing digital service: every month the Syncronika team acts as the client's extended marketing function, running strategy, content, campaigns, CRM and automation as one integrated system. It replaces project-based work with data- and KPI-driven evolution.

Who is Syncronika's MaaS for?

Structured SMEs and mid-market brands that want to accelerate digital growth without multiplying vendors. We work as a single team alongside internal marketing or in place of it where deeper specialist skills are needed.

How do we measure Marketing-as-a-Service results?

We agree on business KPIs (qualified leads, attributed revenue, ROAS, lifetime value), track them via CRM and analytics, and review them monthly. Every action is driven by measurable signals, not gut feeling.

Which tools do you use for MaaS?

ActiveCampaign, Azure, HubSpot, Salesforce; web platforms on WordPress, Laravel and Shopify; advanced tracking via GA4, Meta CAPI and server-side; orchestration through automation and AI agents wired into the CRM.