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Syncronika

Service

Data analytics decision-makers can actually use

Quality, enrichment, measurement models and insight from CRM, web and campaigns: from pipeline and revenue to costs, margins and SLAs.

THE PERIMETER

Shared metrics, not misaligned reports.

We make data reliable, comparable and actionable for leadership, marketing and operations on the same measurement vocabulary.

We handle data analytics for you

  • Metrics, funnels and measurement models

    Shared KPIs, attribution and funnels across sales, marketing and IT teams.
  • Quality, normalisation and enrichment

    Source cleansing, deduplication, enrichment and cataloguing for downstream analytics and automation.
  • CRM intelligence and segmentation

    Scoring, clusters and operational triggers on CRM data integrated with web and campaigns.
  • Executive reporting and continuous optimisation

    Dashboards, review cycles and experimentation driven by measurable signals.

Why choose Syncronika

  • INTEGRATORS BY TRADE

    15+ years on middleware, data and real-world stacks. We work alongside IT, marketing and leadership, not as an external agency.
  • EXECUTABLE PATH

    Roadmaps, PoCs and delivery in one team. No consulting disconnected from implementation: every decision stays tied to risk, cost and KPIs.
  • SHARED GOVERNANCE

    KPIs, ownership and traceability across integrations, data and channels. Decisions stay yours, we make them operational and measurable.
  • EVOLVING LEGACY

    We connect SaaS, ERP and digital presence without rebuilding from scratch. Legacy stays, integrates and grows with you.

We are digital partnersto ambitious, winning brands

We are digital partners for companies that want to grow in a structured way.

FAQ

What we’re often asked

Which data sources do you start from?

CRM, web analytics, paid and organic campaigns, e-commerce, ERP and vertical tools. We normalise and enrich sources before measurement models and dashboards.

What do you mean by enrichment?

Cleansing, deduplication, record enrichment, segmentation and scoring to make data usable in marketing automation, sales and reporting.

How do you align marketing and leadership on KPIs?

We define shared measurement models, funnels and attribution, then dashboards and monthly review cycles. Same numbers for C-level, marketing and IT.

Data analytics and integrations together?

Yes. Without reliable data flows, metrics lie. We design pipelines and integrations alongside measurement models and visualisation tools.