Blog
Social and advertising
Social media marketing, paid campaigns and Performance Max.
September 18, 2024
Social and advertisingSocial media marketing: how to go viral without catching a cold
Discover how to go viral on social media without risking embarrassment. Tricks, tips, and strategies for effective digital marketing.
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September 3, 2024
Social and advertisingPerformance Max: Google Ads' quiet (but not too quiet) revolution
Performance Max is the robotic advertising assistant revolutionizing Google Ads. Discover how this powerful technology can turn marketing chaos into concrete results.
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February 1, 2022
Social and advertisingA very special Advent calendar
Anyone can advertise perfume, but when products and brands challenge taboos, a creative's work unfolds on a thin line between provocation and conversion.
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June 1, 2021
Social and advertisingCommunicating on social in 2021
Communication and advertising on social are not so different from offline channels. Objectives, strategies, the right tools: the fundamentals are always the same.
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