Blog
Ideas, processes, future
Long reads on integration, automation, applied AI, data and operational marketing.
July 26, 2024
SEO and visibilitySEO to stand out in the digital ocean
Rebranding is the key to redefining your company's identity, overcoming reputation crises or mergers, and winning new customers.
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July 16, 2024
Web and designMobile first: small screen, big results
Rebranding is the key to redefining your company's identity, overcoming reputation crises or mergers, and winning new customers.
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July 4, 2024
Brand and communicationTransform your image with rebranding
Rebranding is the key to redefining your company's identity, overcoming reputation crises or mergers, and winning new customers.
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April 28, 2023
AutomationWhy we still believe in email marketing since working with ActiveCampaign
Which trends in digital communication could take center stage in 2022? Partly "novelties", partly evergreen practices that always help you find and retain your audience.
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February 25, 2022
Digital marketingWhat are the top digital trends of 2022?
Which trends in digital communication could take center stage in 2022? Partly "novelties", partly evergreen practices that always help you find and retain your audience.
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February 1, 2022
Social and advertisingA very special Advent calendar
Anyone can advertise perfume, but when products and brands challenge taboos, a creative's work unfolds on a thin line between provocation and conversion.
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June 10, 2021
Brand and communicationSyncronika: unconventional digital beauty
Anyone can advertise perfume, but when products and brands challenge taboos, a creative's work unfolds on a thin line between provocation and conversion.
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June 1, 2021
Brand and communicationBranding: tell your story to sell
We cannot talk about Mozart, Beethoven, or Pink Floyd without first explaining what music is. In the same way, branding is only one part, however fundamental, of the complex, irrational, and sometimes contradictory world that is marketing.
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June 1, 2021
Social and advertisingCommunicating on social in 2021
Communication and advertising on social are not so different from offline channels. Objectives, strategies, the right tools: the fundamentals are always the same.
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